Our traditional Octoberfest events – beer & Music festival, pub crawl games and chili walk – have been cancelled.

This year we will be celebrating the arrival of October in a different way. The traditional Oktoberfest in Germany takes place the two weeks prior to the first Sunday in October. To mimic this festival (which was also cancelled this year) we are offering some fun, self guided events that you can do here in Ludington during that time frame.

This year our Octoberfest which will feature a Scarecrow Walk, a Soup Challenge, a passport with coupons from downtown restaurants and retailers (find passports at retailers that have a scarecrow), and a list of events that our businesses are hosting.

Some of those events include the debut of a new downtown sculpture, a local apple sale, live music, craft nights, live music, a rock scavenger hunt, a stein making class, and more!


Downtown businesses will be decorated with with Scarecrows to welcome fall as part of our Octoberfest celebration. Do the walk an your own time. Vote by donating non-perishable items at the business that hosts your favorite scarecrow until October 4th. All collected goods will be donated to the Lakeshore Food Club. The business that collects the most items will get bragging rights. Post photos of your walk on social media with the #DowntownLudington hashtag to be entered to win prizes.


Photo Credit: @eatconomy

In lieu of the chili walk, we’re challenging you to try a cup of soup from all participating restaurants! You have until October 4 to visit as many as you can and purchase a cup of soup of your choice to support our local establishments. Vote for your favorite and share photos to be entered to win prizes!


This collaborative fundraiser to support the Lakeshore Food Club will feature several Downtown Ludington establishments offering promotions to raise money for this local cause.

Ludington Bay : Percentage of sales from September 25-27th.
Blu Moon Bistro : Percentage of sales from September 25-27th.
Jamesport : Stay tuned for info.


Freshly Picked Michigan Apples is a small family owned business that sells fresh apples grown on our family orchard in Ludington Michigan. We will be selling our fresh picked Honeycrisp apples to raise funds for the local COVID relief fund.

Pickup dates & Times:
Where: James St. Plaza
When: Friday Sept 25th from 3PM – 7PM
& Saturday Sept 26th from 11AM – 4PM